Cost Effective Patent Prosecution and Portfolio Management

October 13, 2022

Cost-Effective Patent Prosecution & Portfolio Management for Uncertain Times

A Today’s General Counsel Webinar

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Date: Thursday, October 13, 2022
Time: 10:00 am Pacific, 12:00pm Central, 1:00pm Eastern
Duration: 1 hour


In fast-paced innovative industries, intellectual property decision makers face the challenge of balancing new patent initiatives with budgeting concerns and cost savings, while maintaining the company's key competitive advantages.

When planned properly, the optimal balance will reflect in the intellectual property strategy from choosing which new technologies to patent, to leveraging patent assets in the existing portfolio. 

Join this complimentary Today’s General Counsel webinar to learn how a forward-thinking IP firm crafts an essential enterprise toolkit to manage spend and maximize IP portfolio value. 

Featured Topics:

  • Proven strategies to reduce costs of your patent portfolio 
  • Making the most of your IP budget for stronger patent assets
  • Informing IP budgeting & spending with competitive patent landscape analysis 
  • Intellectual property management and periodic IP portfolio review
  • Outside counsel, alternative legal service provider and alternative fee arrangement considerations - ALSP, AFA
  • Leveraging AI and Legal Tech for operational efficiencies


Aroon Karuna is a Partner and Patent Attorney at Cognition IP. 

Drawing on 15+ years of patent experience, Aroon crafts IP strategies and builds patent portfolios for tech companies in Artificial Intelligence - AI, Machine Learning - ML, Advanced Software, Internet of Things - IoT, Consumer Electronics, Content Delivery Networks - CDN, Healthcare, Fintech, Blockchain & Cryptography, Risk & Cyber Security, Medical Device, Computer Vision, Robotics. Autonomous Vehicles - AVs, Unmanned Aerial Vehicles - UAVs, Augmented Reality - AR, Virtual Reality - VR, and Mixed Reality - MR.

Aroon’s past clients have included Apple, Coinbase, and Salesforce. Prior to Cognition IP, Aroon was a patent attorney at boutique IP firms Schox and Weaver Austin Villeneuve & Sampson. He has also served as Intellectual Property Counsel at GE Healthcare and Wolfram Research.

Edward Steakley is Managing Partner and a Patent Attorney at Cognition IP.

Edward draws upon 20+ years of intellectual property experience, having served as Senior in house counsel for two Fortune 5 companies - Apple and ConocoPhillips, Head of IP for a startup, and as a Senior Associate for a firm now on the Global 20 ranking list. His clients have included tech enterprises in Artificial Intelligence - AI, Machine Learning - ML, Advanced Software, Internet of Things - IoT, Consumer Electronics, Computer Vision, Microchip Design, Manufacturing, Medical Device, Computer Vision, Aerospace Aviation & Defense, Robotics, Autonomous Vehicles - AVs and Unmanned Aerial Vehicles - UAVs.

Edward has extensive experience building international patent and trademark portfolios, creating IP strategies, M&A transactions and due diligence, inbound/outbound technology and software licensing, open source usage, and in implementing internal company legal policies and procedures. 

Cognition IP is a tech-powered San Francisco-based intellectual property law firm with partners who have represented some of the most recognizable companies in the world in many aspects of intellectual property counseling, including Apple, Hewlett Packard, Salesforce, Purdue, AstraZeneca, and Texas Instruments.

Cognition IP supports early stage startups to Fortune 500 enterprises with on-demand, flat-fee IP counsel and the results expected from a top-tier firm.

Today’s General Counsel Magazine is the only award-winning publication to address the information needs of members of legal departments, legal operations, the C-suite and risk and compliance managers. Attorneys, consultants and legal service providers work with the TGC editorial team to create articles on legal developments and practices vital to corporate readers.

Live and On-Demand Webinars include topics: AI, Blockchain, Budgeting Cost Control, The Business of Law, Compliance, Contract Management, Data Management, Document Review, E-Discovery, Ephemeral Evidence, GDPR, CCPA, Privacy Regulations, Information Governance, Investigations, Legal Holds, Legal Operations, M&A, Predictive Coding

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